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OmniActive says it’s ‘well positioned’ to take advantage of growing US interest in herbs and botanicals – NutraIngredients

The US herbal market grew by nearly 8% in retail dollar sales surpassing $7 billion in 2016 and is projected to continue a path of sturdy growth, according to a September 2017 report by Herbalgram​, ​the publication of the American Botanical Council.

“We merged with Indfrag because we saw a huge opportunity to become a better supplier to our customers by acquiring them,”​ OmniActive managing director, Sanjaya Mariwala, told NutraIngredients-USA.

“Their ingredients allow us to expand our capabilities to do more customized formulas, blends, and ingredients to provide our customers personalized attention.”

According to Mariwala, Omniactive currently offers 10 of the top 30 herbal ingredients listed by Herbalgram​ on the market today.

To that end, OmniActive has folded Indfrag’s specialty botanicals and extracts into three categories – which the company brands as Xtracs, Olixirs, and Ogments – to help it become a competitive player in this growing category, according to Mariwala.

“As companies continue to tap into growing consumer interest in herbs, we feel we are well positioned to offer the expertise required to satisfy this demand,”​ Mariwala said.

“This entails integrated supply chains, clinical substantiation, regulatory and marketing support, sustainability, transparency, innovation, and quality assurance andmanagement.

We believe anyone operating in today’s herbal market must have all of these pieces in place in order to be successful.”

Mariwala added that its control over the entire supply chain from farm to product is one of its core differentiators as consumers demand transparency in their botanical supplement products.

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Here’s Why Dr. Oz Is An Absurd Choice For Trump’s Health Council

On Friday, The White House announced President Trump’s plans to appoint several new members to his Council on Sports, Fitness, and Nutrition, which aims to encourage youth sports participation and promote overall physical fitness and health. The council is part of the Department of Health and Human Services.

There were a few familiar names among the new appointments, including wrestler Kyle Frederick Snyder, former bodybuilder Lou Ferrigno, and Olympian Misty May-Treanor. But one addition proved especially controversial: Mehmet Oz, author, and star of The Dr. Oz Show.

The inclusion of Dr. Oz took many in the health industry by surprise, especially those who have been following the TV star’s snake-oil antics over the last few years. Oz has been repeatedly called out for his support of false, deceptive products and unproven medical practices, both from the medical community and consumer watchdog groups. His appointment clearly speaks in no way to his reputation as a trusted medical source, but rather to his celebrity status–and the ability to parlay that into multiple business opportunities. Perhaps that’s what Trump, who has shown a preference for pundits over experts, finds appealing.

In 2014, a team of Canadian medical researchers found that only 46% of advice given on The Dr. Oz Show was actually backed by science, while 15% of recommendations went against conventional evidence. The study was published in the peer-reviewed medical journal BMJ. That same year, 10 doctors from prestigious institutions called for Columbia University to part ways with Oz, who at the time served as that school’s vice chair of the Department of Surgery.

“He’s a quack and a fake and a charlatan,” wrote Dr. Henry Miller of Stanford in the strongly worded takedown. “His advice endangers patients.” Over 1,300 doctors signed the letter in unison.

The celebrity physician was also grilled by a Senate subcommittee about his support of controversial weight-loss supplements, such as Garcinia cambogia. His show promised that the miracle pills required “No Exercise. No Diet. No Effort.”

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Trump adds controversial Dr. Oz to his 20-member White House council on sports and nutrition

  • The White House announced Friday that the controversial Dr. Oz will be appointed to Trump’s Council on Sports, Fitness and Nutrition 
  • Dr. Oz has come under fire in the past for promoting ‘miracle’ weight-loss supplements on his show, The Dr. Oz Show
  • Trump also appeared on The Dr. Oz Show in 2016 to hand over his medical records
  • Other notable names joining the panel include bodybuilder Lou Ferrigno, pro golfer Natalie Gulbis, former NFL star Hershel Walker and Misty May-Treanor

Minyvonne Burke For Dailymail.com

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One of the names on President Donald Trump’s Council on Sports, Fitness and Nutrition is raising some eyebrows. 

The Trump administration on Friday announced a list of 20 people who will be appointed to the president’s sports and fitness panel, and among the new members is the controversial Dr. Oz. 

The TV-show doctor, 57, has come under fire several times in the past for publicizing ‘miracle’ weight loss supplements on his TV show, The Dr. Oz Show. Many people in the medical and scientific fields have said the supplements Dr. Oz pushes can be unhealthy and dangerous.

Controversial TV doctor Mehmet Oz is joining Trump's Council on Sports, Fitness and Nutrition 

Controversial TV doctor Mehmet Oz is joining Trump’s Council on Sports, Fitness and Nutrition 

Trump (right) appeared on the Dr. Oz Show in 2016 to reveal his medical records. Dr. Oz joins 20 other people - including a number of celebrities - joining the White House panel 

Trump (right) appeared on the Dr. Oz Show in 2016 to reveal his medical records. Dr. Oz joins 20 other people – including a number of celebrities – joining the White House panel 

Dr. Oz tweeted Friday that serving on the panel would offer a platform to 'amplify the best practices shown to work across school systems 

Dr. Oz tweeted Friday that serving on the panel would offer a platform to ‘amplify the best practices shown to work across school systems 

In 2016, the TV personality was sued for promoting Garcinia Cambogia, a tropical fruit that it said help people burn fat quick and curb appetite.

The suit stated that on his show Dr. Oz described the supplement as a revolutionary fat buster which ‘could be the magic ingredient that lets you lose without diet or exercise’. Sales for the supplement skyrocketed after the show aired.

The suit pointed to a 2014 Senate hearing in which Dr. Oz had to testify about the pill. During the hearing, Dr. Oz referred to a scientific study on the supplement, but the lawsuit filed said the study Dr. Oz used has since been discredited.

 In 2015, a group of doctors approached Columbia University asking they boot the Ivy League-educated surgeon from his tole as ‘senior administrative position in the Department of surgery’ at the College of Physicians and Surgeons.

 In the letter, the doctors said Dr. Oz had ‘misled and endangered’ the public, NBC News reports. 

Trump also made an appearance on The Dr. Oz Show during his campaign in 2016 to release his medical records, which generally revealed the president is in good health. 

New England general manager Bill Belichic is also joining the panel. President Donald Trump is presented a New England Patriots helmet and jersey from Patriots head coach Bill Belichick (left) during a ceremony where he honored the Super Bowl Champion New England Patriots for their Super Bowl LI victory in February of 2017 

New England general manager Bill Belichic is also joining the panel. President Donald Trump is presented a New England Patriots helmet and jersey from Patriots head coach Bill Belichick (left) during a ceremony where he honored the Super Bowl Champion New England Patriots for their Super Bowl LI victory in February of 2017 

Retired Yankees closer Mariano Rivera was reportedly named to the President's Council on Sports, Nutrition and Fitness

Three-time gold medalist Misty May-Treanor was reportedly named to the President's Council on Sports, Nutrition and Fitness

Retired Yankees closer Mariano Rivera (left) and three-time gold medalist Misty May-Treanor were both named to the President’s Council on Sports, Nutrition and Fitness

Professional golfer Natalie Gulbis was also appointed to the panel, the White House announced Friday. Gulbis is pictured above delivering a speech on the second day of the Republican National Convention on July 19, 2016 at the Quicken Loans Arena in Cleveland

Professional golfer Natalie Gulbis was also appointed to the panel, the White House announced Friday. Gulbis is pictured above delivering a speech on the second day of the Republican National Convention on July 19, 2016 at the Quicken Loans Arena in Cleveland

Dr. Oz commented on his new venture tweeting: ‘I’ve been supporting children’s health programs with @HealthCorps and appreciate the need to improve lifestyle opportunities for our youth. Serving on @FitnessGov offers a platform to amplify the best practices shown to work across our school systems.’ 

Other notable names joining the Council on Sports, Fitness and Nutrition include former Yankees and Red Sox outfielder Johnny Damon, bodybuilder and Incredible Hulk actor Lou Ferrigno, pro golfer Natalie Gulbis, former NFL star Hershel Walker, New England general manager Bill Belichick, Olympic bobsledder and soldier Shuana Rohbock, Olympic wrestler Kyle Snyder, Olympic beach volleyball gold medalist Misty May-Treanor and former baseball player Mariono Rivera.  

 


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