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Weight Loss Products

Garcinia Cambogia Extract Market Estimated to be Driven by Innovation and Industrialization

Garcinia Cambogia a small, sweet tropical tree fruit also known as Malabar tamarind. Other names for Garcinia Cambogia are Assam Fruit, Gorakkapulli, Panampulli, Manda Huli, Goraka Pulli, Mangosteen, and Vadakkan Puli. Garcinia Cambogia is obtained in different colors depending on the spices such as yellow, green and red. Garcinia Cambogia extract is a hub of vitamins B, Thiamin, Folic Acid, Niacin, Magnesium, Vitamin C, Manganese, Potassium and Hydroxycitric Acid (HCA). Hydroxycitric Acid in Garcinia Cambogia Extract is appetite suppressant which reduces cravings and decrease the urge to consume calories. Hydroxycitric Acid also helps in managing stress hormones, increase serotonin level, speed up metabolism leading to better mood sleep and reduce belly fat. Garcinia Cambogia Extract not only improves your overall health, but also prohibits the conversion of calories into fat. Hydroxycitric Acid inhibits the production of an enzyme that slows down the metabolism rate of the body. Because of this, the body converts the extra calories into glycogen. Garcinia Cambogia extract also helps the body to build more muscles.

Market Segmentation:

Garcinia Cambogia Extractmarket is segment on the basis of form, distribution channel and region. On the basis of form market is segmented into powder, capsule and liquid.Garcinia Cambogia Extract come in different forms but the most popular form is the powdered form. Weight loss has become a common desire for many people these days and with huge rage of alternatives available it becomes quite difficult task for consumers to select one which they want for themselves. Exactly what makes garcinia cambogia extract powder hugely popular is the fact that it is natural, safe to consume and has proven positive results for weight loss. Garcinia cambogia extract powder with 100% HCA is probably the best remedies for weight loss. On the basis of distribution channel the market is segmented into supermarkets/hypermarkets, convenience stores, medical stores and online stores. Online Stores is expected to hold a relatively high share in the garcinia cambogia extract market. Medical stores have also contributed significantly to the growth of Garcinia cambogia extract market over the forecast period. On the basis of region garcinia cambogia extractmarket is segmented into North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, MEA and Japan.

Market Regional Outlook:

Regional segment for the market of asparagus is divided into seven different regions: North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, MEA and Japan. Among these segment Asia Pacific is expected to have the major market share globally, as it is the largest consumer of garcinia cambogia extract. In Asia Pacific region the India is generating the major revenue. In terms of revenue Africa is the second prominent contributor in the garcinia cambogia extractmarket.

Market Drivers:

The rise in demand for weight loosing supplement is expected to drive the growth of global garcinia cambogia extract market. Garcinia cambogia extract is not only used as a supplement for weight reduction but it also exhibits some special properties such as it helps to reduce the cortisol level, reduce risk of heart disease, reduce risk of ulcer and improve lipid profile. It also helps in maintaining better metabolism and better cardiovascular health. The versatile properties of garcinia cambogia extracthas defiantly attracted the pharmaceutical companies which will drive the garcinia cambogia extract market to a greater extent.Moreover, the market is also driven by the increasing awareness among the consumers about the health benefits associated with garcinia cambogia extract.

Market Key Players:

Some of the key players in garcinia cambogia extractmarket are Power up health, BioGanix, Nature wise, Naturabest, NOW Foods, Top Secret Nutrition, Natrol, Global Health Ideas, Quality Encapsulations, shape organics,Search Results, Potent Organics, St.Botanica, Healthawin, Whole Body Research, NutriRise, PureNutria, Gaia Science? and  Morpheme Remedies among others.

The report covers exhaustive analysis on:

Garcinia Cambogia ExtractProduct Market Segments

Garcinia Cambogia ExtractProduct Market Dynamics

Historical Actual Market Size, 2015 – 2016

Garcinia Cambogia ExtractMarket Size Forecast 2017 to 2027

Garcinia Cambogia ExtractMarket Supply Demand Value Chain

Garcinia Cambogia ExtractMarket Current Trends/Issues/Challenges

Garcinia Cambogia ExtractMarket Players Competition Companies involved

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Garcinia Cambogia ExtractMarket Technology

Garcinia Cambogia ExtractMarket Value Chain

Garcinia Cambogia ExtractMarket Drivers and Restraints

Regional analysis for Garcinia Cambogia Extract Market includes:

North America

US Canada

Latin America

Brazil, Argentina Others

Western Europe

EU5

Nordics

Benelux

Eastern Europe

Asia Pacific

Australia and New Zealand (ANZ)

Greater China

India

ASEAN

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Rest of Asia Pacific

Japan

Middle East and Africa

GCC Countries

Other Middle East

North Africa

South Africa

Other Africa

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts and inputs from industry experts. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and regions.

Report Highlights:

Detailed overview of parent market

Changing market dynamics of the industry

In-depth market segmentation

Historical, current and projected market size in terms of volume and value

Recent industry trends and developments

Competitive landscape

Strategies of key players and product offerings

Potential and niche segments/regions exhibiting promising growth

A neutral perspective towards market performance

Must-have information for market players to sustain and enhance their market footprint

NOTE – All statements of fact, opinion, or analysis expressed in reports are those of the respective analysts. They do not necessarily reflect formal positions or views of Future Market Insights.

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Categories
Weight Loss Products

Best Garcinia Cambogia Supplements

 

How to Monitor and Improve HRV

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Weight Loss Products

Amazon and counterfeiting: How widespread is the problem for dietary supplements?

Online dietary supplement sales are quickly outpacing supplement sales in other retail channels. In February, e-commerce and analytics firm Slice Intelligence reported that online vitamin and dietary supplement sales are growing 12% faster than the average e-commerce category. Unsurprisingly, Amazon.com accounts for a vast percentage of those online sales: up to 77% of all online supplement sales, Slice estimates. With so much third-party reseller activity over dietary supplements happening on Amazon.com, it’s almost expected that some of that activity will be at the hands of bad actors, such as those selling counterfeit products.

And indeed, counterfeiting is happening. In July, Wired magazine was the first to report that Amazon had warned customers via e-mail that they might have purchased counterfeit products passed off as Procter Gamble’s Align probiotic supplement. (According to an attorney I spoke to for this piece—CJ Rosenbaum, a founding partner of law firm Rosenbaum Famularo PC, which also runs the website AmazonSellersLawyer.com—Amazon does not often warn customers about counterfeit products.) Another supplement counterfeit case was reported this year when Nutramax Laboratories issued a warning that consumers purchasing its Avmacol supplement from a reseller on Amazon had likely been sold counterfeit product.

But just how often are counterfeit dietary supplements being sold on Amazon?

Surprisingly, not as often as one might think, according to Rosenbaum. Whatever the reason may be, he says, “We don’t see anywhere near as much counterfeiting—or the accusation of counterfeiting—in supplements as we do in other areas.” Compare this, he says, to other hot categories like electronics, or even beauty products. Rosenbaum should know. His company is dedicated to helping companies fight counterfeiting—particularly, counterfeiting on Amazon. “We help third-party sellers all over the world deal with the bumps in the road of doing business on Amazon. We also help a lot of small-to-medium-size brands protect themselves and protect their brands against counterfeit sales,” he says.

It’s good news that supplement counterfeiting isn’t rampant. The bad news? When supplement counterfeiting does happen, there can be dangerous consequences for human health. “If you buy a counterfeit lightning cable…you know, who cares? No one is getting hurt from a counterfeit lightning cable. But if you’re taking a counterfeit Garcinia cambogia supplement, for example, someone could get really sick. So I think the problem [of dietary supplement counterfeiting] is relatively small, but when it craps out, the damages are big,” says Rosenbaum. Those damages, of course, also include the sales lost by a legitimate company to a counterfeit—not to mention degradation of the company’s good name and consumers’ brand loyalty.

In some respects, a behemoth like Amazon will never be able to control the behaviors of all that use its platform. It’s the same problem that another giant platform, Facebook, faces, because bad actors will always be part of the landscape. But these platforms could be doing a better job. Like Facebook, Amazon has used the defense that it is simply providing a marketplace where third parties and customers can do business and that it is not responsible for the behaviors of those parties, including counterfeiting. (For a deeper understanding of Amazon’s history and defense, I encourage you to read the series of articles that the author Louise Matsakis has written for Wired.) It also should be pointed out that Amazon itself also participates in reselling—in fact, this represents a good chunk of Amazon’s business—and can itself fall prey to selling counterfeit products, Rosenbaum says. (He says that in these cases, Amazon often does not issue warnings to consumers. “I tend to trust a third-party seller myself more than Amazon based on what I’ve learned,” he says. “Some I can share with you, some I can’t.”)

What could Amazon be doing better? Plenty, according to Rosenbaum. To start, he says, Amazon could attempt to do a cursory inspection of products to ensure they are authentic before they are passed on to consumers. Wouldn’t the resources to do that be prohibitive, I asked him, considering the sheer volume of product Amazon.com sells? No, he says, because 80% of the counterfeits on the market are very apparent and detectable because those counterfeiters do such a poor job. (Think: misspellings on the label or other obvious callouts.) “The vast majority of counterfeits you see in two seconds,” he says. “So by just having some review system in place, Amazon would protect legitimate sellers who are not sending in counterfeit products, and protect consumers.”

Unfortunately, he says, a review process like this is “nonexistent” at Amazon. “It would cost Amazon some time and some money, and Amazon likes to pass the buck on to everybody else and onto the sellers rather than take responsibility itself, which I guess is good business but it doesn’t really protect the consumers,” he says. (In the past, Amazon has tried to establish initiatives such as Project Zero to enable brands to take action themselves on counterfeit listings, but according to Rosenbaum, those programs “haven’t really taken off.”)

Short of any changes made on Amazon’s end, what can responsible sellers and customers do to protect themselves? Be aware, Rosenbaum says, and inspect the product you are buying more closely. And take some comfort in knowing that, at least when it comes to dietary supplements, the problem with Amazon is—one hopes—not as vast as one might imagine.

 

Jennifer Grebow
Editor-in-Chief